Becoming a Winner: The Journey to a New Identity

Transform your mindset by embracing a winning identity. Learn strategies to overcome challenges, resist temptations, and thrive against tough competition.

Runner crossing the finish line, symbolizing a winning identity.

When you see someone who’s consistently at the top of their game—whether they’re a world-class athlete, a successful entrepreneur, or a master of their craft—you might wonder, “How do they do it?” While strategies, techniques, and resources all play a role, there’s a more fundamental factor at work: identity. These individuals don’t just act like winners; they see themselves as winners. This shift in identity—truly becoming a “winner” at the core—is the foundation upon which all of their achievements are built.

But transforming your identity isn’t as simple as flipping a switch. It’s a journey that requires intention, perseverance, and a willingness to confront both internal and external challenges. Here’s how you can embark on that journey, and what you can expect to encounter along the way.

Understanding Identity-Based Change

Most of us approach self-improvement by focusing on outcomes. We think, “I want to win more games,” “I want to make more money,” or “I want to be more productive.” While these goals can be motivating in the short term, they often fail to produce lasting change because they don’t address the underlying question: Who do I need to become to achieve these goals?

Identity-based change flips the script. Instead of starting with what you want to achieve, it begins with who you want to be. If you want to become a winner, you must start by asking, “What would a winner do in this situation? How would a winner think, act, and respond to challenges?” By aligning your actions with your desired identity, you create a virtuous cycle where each positive step reinforces the belief that you are a winner.

The Role of Challenges

When you set out to adopt a winning identity, it’s tempting to imagine a smooth path lined with victories. The reality, however, is that challenges are inevitable. In fact, they’re essential. Without them, there would be no growth, no opportunity to prove to yourself that you’re capable of rising to the occasion. The process of becoming a winner is forged in the crucible of adversity.

Temptations to Take the Easy Path

One of the first obstacles you’ll encounter is the allure of shortcuts and easy wins. The human brain is wired to conserve energy, which means it will often nudge you toward the path of least resistance. This might show up as procrastination, excuses, or a reluctance to put in the hard work when it matters most.

To overcome this, remind yourself of your new identity. A winner doesn’t shy away from effort. A winner embraces the grind because they know that’s where growth happens. When you’re tempted to cut corners, ask yourself, “What would a winner do right now?” More often than not, the answer will be clear—and following it will strengthen your resolve.

Facing Strong Competition

Another challenge you’ll inevitably face is competition. When you’re pushing toward your goals, there will always be others with similar ambitions. Some of them may have more experience, better resources, or natural advantages. This can be intimidating, especially when you encounter setbacks or lose to someone who seems unbeatable.

The key here is to shift your mindset from fearing competition to embracing it. Competition is not a threat; it’s a gift. It’s an opportunity to learn, improve, and test yourself against the best. Winners don’t see strong competitors as obstacles—they see them as teachers. Every loss becomes a lesson, every challenge a chance to grow. By viewing competition through this lens, you not only enhance your skills, but you also solidify your identity as someone who thrives under pressure.

Internal Doubts and Setbacks

Even with the best intentions, you’ll face moments of doubt. You’ll question whether you’re capable of achieving your goals or if you truly have what it takes to become a winner. These internal struggles can be just as daunting as any external challenge.

When doubts arise, remember that identity is not a fixed trait. It’s something you build through consistent action. Each time you choose to think and behave like a winner—regardless of the outcome—you strengthen that identity. Over time, those doubts will diminish, replaced by an unshakable belief in your ability to succeed.

Strategies for Staying on Course

Given the challenges you’ll face, how can you maintain your momentum and continue shifting your identity toward that of a winner? Here are a few strategies to keep in mind:

  1. Focus on Small Wins:
    Identity change doesn’t happen overnight. It’s the result of countless small victories. Set manageable goals, celebrate your progress, and use each success as evidence that you are, in fact, a winner.
  2. Surround Yourself with Winners:
    The people you spend time with have a profound influence on your mindset. Seek out mentors, teammates, and friends who embody the qualities you want to develop. Their habits and attitudes will rub off on you, making it easier to adopt a winning identity.
  3. Reflect on Your Progress:
    Regularly take stock of how far you’ve come. Keep a journal, track your achievements, and remind yourself of the challenges you’ve overcome. Reflection reinforces the belief that you’re evolving into the person you aspire to be.
  4. Embrace the Process:
    Instead of focusing solely on outcomes, fall in love with the process. When you find joy in the daily effort—whether it’s practice, preparation, or learning—you become less dependent on external validation. This internal motivation will keep you going, even when the going gets tough.

The Payoff of a Winning Identity

As you persist in this journey, you’ll notice a shift in how you see yourself and the world around you. Challenges that once seemed insurmountable will become opportunities for growth. Competitors who once intimidated you will become benchmarks for your improvement. Most importantly, you’ll start to feel an internal sense of pride and confidence that no one can take away.

When you view yourself as a winner, success is no longer a fleeting moment or a lucky break. It becomes a natural extension of who you are. You approach every situation with a belief in your ability to overcome, to adapt, and to succeed. This identity not only propels you toward your goals but also inspires those around you. People are drawn to winners—not just because of their accomplishments, but because of the energy, determination, and resilience they exude.

How are you going to respond?

Shifting your identity to that of a winner is one of the most transformative journeys you can undertake. It requires courage, persistence, and a willingness to face challenges head-on. But as you embrace the process, adopt the mindset of a winner, and consistently act in alignment with that winning identity, you’ll find that the rewards are well worth the effort.

Mountain summit representing personal transformation and the journey to a winning identity.

Remember: being a winner isn’t about never losing. It’s about how you respond to every challenge, every temptation, and every setback. It’s about showing up day after day, putting in the work, and proving to yourself—again and again—that you are, and always will be, a winner.

Wheeler Hole Theory

Digging Your Way to Success by Building Your Mountain

Ask me about Wheeler Hole Thedory

At the heart of personal development and peak performance lies a simple but powerful truth—success is built from the ground up, often from a place of struggle. This article introduces the Wheeler Hole Theory, a metaphorical framework developed by Coach Wheeler to illustrate how overcoming challenges and pushing through obstacles is directly tied to the heights you will eventually reach. Just as you dig through your personal hole to lay a foundation, every effort, every challenge you overcome, contributes to building your mountain of success.

What sets this theory apart is the idea that every shovelful of dirt you remove from your hole is added to the top of your mountain. The effort you put in to dig out of your current circumstances doesn’t disappear; it elevates you, adding directly to the foundation of your success. The deeper you dig, the taller your mountain becomes. Each step, each moment of preparation, builds toward the summit of your achievements.

The Hole You Dig

In Wheeler’s theory, your “hole” serves as the starting point—where you are right now, facing your current limitations, doubts, or lack of skills. It’s the beginning of your journey, a place where you may feel stuck or even buried under the weight of challenges ahead. The good news is that you are standing on the ground that will make your mountain of success even higher. It’s probably the only time you will start at the top… of your hole… as you dig your way to success.

“The man who moves a mountain begins by carrying away small stones.” – Confucius

What Determines the Depth of Your Hole?

Your hole represents everything that currently holds you back:

  • The skills you haven’t mastered.
  • The knowledge you haven’t acquired.
  • The obstacles or mental blocks that hinder progress.
  • Basically, everything that you need to overcome to become a success, no matter how you might define it.

Here’s the catch: everyone has a hole to dig out of, no matter how successful they seem. Even the most accomplished individuals started from a point of struggle, a place where they had to put in the effort to climb out.

This is where Wheeler’s idea shines: every effort you make to dig out of your hole doesn’t go to waste. Instead of simply removing dirt, you’re adding it to the top of your mountain—your ultimate achievement.

The Effort of Digging:
Boulders or Breakthroughs?

As you dig, it’s not always going to be easy. You’re bound to encounter boulders—major obstacles that feel immovable at times. These boulders might be skill gaps, self-doubt, or external challenges like lack of resources or time. But instead of viewing them as impediments, Wheeler Hole Theory challenges you to see these boulders as breakthroughs in disguise.

The more you dig, the stronger you get. As you move the dirt and face the boulders, you also build your mountain of success. Every ounce of effort adds to the summit you’re creating. The deeper you dig, the higher your mountain grows. The more resistance you face, the more preparation you amass to climb higher than you ever thought possible.

Grow your grit by applying the Wheeler Hole Theory

In essence, the tougher the dig, the taller your mountain. When you encounter a seemingly immovable boulder, that’s your opportunity to uncover new strengths, develop new skills, and reveal talents buried beneath the surface. Author Angela Duckworth calls this quality “GRIT” (check out her book… it has some inspirational ideas for you too.)

Unearthing Hidden Talents

Digging through your hole isn’t just about getting rid of what’s in your way. It’s also about discovering new strengths and uncovering hidden potential. Many of the talents you never realized you had may be buried beneath the surface, waiting to be unearthed. And just like the soil you dig up, these talents don’t disappear—they are what help you build your mountain.

This shift in perspective is crucial. Rather than seeing the digging as pointless or overwhelming, you start to realize that every obstacle is a chance to improve. Every shovelful of dirt you remove not only frees you from your limitations but also raises the height of your mountain, bringing you closer to your goals.

The Connection Between
Effort and Elevation

Wheeler Hole Theory introduces you to a profound concept: the effort of digging out of your hole is directly connected to how high you’ll eventually climb. Every step forward in preparation, every skill you build, every mental block you overcome adds to the mountain you’re building beneath your feet.

Your success isn’t just a result of what you do when you reach the surface—it’s built on the accumulation of all the effort you put in during the climb out of your hole. This metaphor reinforces the idea that nothing is wasted. The harder you dig, the higher you go.

Champions Find a Way to Keep Digging

Wheeler’s theory also emphasizes that most people give up too soon. They may dig for a while, face a particularly tough boulder, and then stop—thinking that it’s not worth the effort. But here’s the key: champions keep digging, even when it feels like they’re getting nowhere. They understand that every moment spent moving dirt, chipping away at obstacles, is building the foundation for their eventual success.

There are countless examples of this in real life. Think of athletes like Serena Williams or Michael Jordan. Their success wasn’t a result of one massive effort but rather a collection of daily struggles and victories. Every practice, every missed shot, every setback became a part of the mountain they climbed to reach greatness.

“Effort only fully releases its reward after a person refuses to quit.” – Napoleon Hill, author of Think and Grow Rich

Navigating Challenges:
Quitting Doesn’t Mean Failing

Even when the digging gets tough, it’s important to understand that taking a break isn’t the same as quitting. Wheeler’s theory teaches us that knowing when to step back and rest is critical. Champions take strategic breaks, not to abandon their goals but to come back stronger, refreshed, and with new insight into how to keep moving forward.

The ability to pause, reflect, and return with greater energy is what separates those who succeed from those who give up. As the saying goes, “Rest if you must, but don’t quit.” You can return to the hole the next day with renewed strength, ready to dig deeper and continue adding to the top of your mountain.

Building Your Mountain of Success

As you continue to dig out of your hole, you’re simultaneously building something grander—a mountain of success that grows with every bit of dirt you remove. This mountain is built on preparation, perseverance, and effort.

Your Mountain Reflects Your Journey

The mountain you build isn’t just a symbol of success; it’s a reflection of your journey. It represents every lesson learned, every skill acquired, and every moment of mental toughness. And as you climb higher, you’ll look back and see just how far you’ve come.

The height of your mountain is determined by how much effort you’re willing to put in. The more shovelfuls you remove from your hole, the greater the heights you’ll reach. This concept not only motivates us to keep going but also reframes our perspective on challenges. Every obstacle is an opportunity to build our mountain higher.

Preparation Leads to Elevation

Success doesn’t happen overnight, and there are no shortcuts to the top of your mountain. Wheeler Hole Theory reminds us that success is earned, not granted, and it’s earned through the act of preparation. The digging you do today—no matter how difficult—lays the groundwork for the heights you’ll achieve tomorrow.

Each shovelful of dirt is an investment in your future, adding to the mountain you’ll one day stand upon. As you continue to dig, remember that your efforts are not wasted. They are elevating you, building something incredible with every step forward.

Remember:
Digging and Building Are One Process

I am diggin it... Wheeler Hole Theory

The Wheeler Hole Theory provides a simple yet profound framework for understanding success. It teaches us that every bit of effort we put into overcoming our current limitations directly contributes to the success we’ll achieve in the future. Digging out of our hole isn’t just about breaking free from our struggles—it’s about building the mountain of success we’ll one day stand on.

So as you reflect on your own journey, ask yourself: Are you willing to dig deep enough? Are you prepared to face the boulders, knowing that each obstacle moves you higher? Every shovelful you dig from your hole adds to the top of your mountain. Keep going, and soon enough, you’ll reach the summit.

Need more inspiration before you start applying the Wheeler Hole Theory in your life? Check out Coach Wheeler’s article titled, Embrace The Grind.

How to Control Your Mind …

for Fun and Profit

Controlling your mind isn’t about turning off your thoughts or trying to be some emotionless monk on a mountain.
It’s about direction.
It’s about choosing what you allow in, what you give energy to, and what you rehearse day after day—because all of those things quietly shape your beliefs, your behavior, and your outcomes.

When you learn to control your mind, the impact isn’t just personal—it’s strategic. It leads to greater focus, better results, less stress, and more joy. It’s fun. And yes, it can be wildly profitable.

Here’s how it works, one key principle at a time.

1. What You Focus On Increases

Control Your Mind with your focus

Your attention is a spotlight—and whatever you shine it on gets bigger.

If you focus on your limitations, they start to feel like walls.
If you focus on opportunities, they begin to multiply.
If you constantly think about what you don’t want to happen, your brain starts preparing for it as if it’s inevitable.

This isn’t just positive thinking—it’s how your brain is wired.
Your Reticular Activating System (RAS) filters incoming data and prioritizes what aligns with your dominant thoughts. It scans the world looking for reinforcement—proof that your focus is correct.

Think about that. If you’re focused on failure, your brain will notice all the reasons something won’t work. But if you shift your attention to progress, your mind will start looking for ways forward.

That’s why people who expect the best often seem “lucky.” Their focus filters out the noise and locks onto the next step. It’s not magic—it’s mental management.

So if you want to control your mind?
Start by asking: What am I focusing on right now?
Because that’s what you’re growing.

2. You Can Replace the Picture in Your Mind

Let’s go a layer deeper.

Your mind doesn’t think in long paragraphs. It thinks in pictures.

Say the words: “Don’t think of an elephant.”
Instantly, a big gray animal appears in your mind’s eye—because your brain grabs the subject, not the command. “Don’t” gets ignored.
Now say, “Imagine a blue monkey dancing on a basketball court.”
Boom. New picture.

This isn’t just fun—it’s functional.

If the image in your mind is fear, failure, or embarrassment, your body responds as if it’s happening. Your breath changes. Your muscles tighten. Your mood shifts.

But you can change the picture.

And when you do, you shift your state.

This is one of the most powerful tools in mental framing: learning to interrupt the automatic images that don’t serve you and intentionally replace them with ones that do.

Got a big presentation?
Instead of picturing disaster, visualize connection, impact, and calm confidence.

Worried about making a mistake?
Picture yourself learning quickly, adjusting, and winning the next round.

The goal isn’t to “never feel fear.” The goal is to not dwell on it. To move your mind from fear to focus. From problem to possibility.

And it starts by changing the picture.

3. You’ve Got to Know What You Want

You can’t aim at a target you haven’t defined.

Clarity doesn’t just feel good—it directs your mind. If you want your internal GPS (a.k.a. your RAS) to work for you, you have to program the destination.

What do you want to create?
What kind of person do you want to become?
What specific outcomes do you want in your career, your relationships, your health, your finances?

If you don’t decide, the world will decide for you. And that’s a dangerous gamble.

When you know what you want, your brain begins filtering the world differently. You’ll start noticing opportunities that were always there—but previously hidden in plain sight. You’ll begin meeting people who align with your goals, because your energy has shifted and your focus is clear.

Write it down. Speak it aloud. Picture it often.

The clearer the image of what you want, the more your brain goes to work on your behalf—connecting the dots and opening doors you didn’t even know existed.

4. Create the Vision of Your Future Self

This is where belief becomes behavior.

Once you’ve decided what you want, you need to start rehearsing it mentally. Why? Because your brain doesn’t fully distinguish between vividly imagined experiences and real ones.

That’s why elite athletes visualize the perfect performance before they compete. That’s why top performers in business rehearse a pitch before walking into the room.

Your mind becomes familiar with what you repeat.
And familiarity breeds confidence.

So imagine the version of you who has already achieved what you’re after. The confident you. The calm you. The clear and courageous you.

  • How do they handle conflict?
  • What do they do in the morning?
  • How do they speak?
  • How do they recover from setbacks?

The more you mentally rehearse that version, the more your actions start to align with it. You become it—one thought, one decision, one day at a time.

You’re not pretending. You’re training.

5. Repetition Is Power

Repetition wires the brain.

It’s how habits are formed. It’s how beliefs are reinforced. It’s how fears become phobias—and how champions build confidence.

If you’ve rehearsed a failure story for years, no wonder it feels real. But the exciting truth? You can write a new story. You can use the same power of repetition to build a mindset that lifts you.

Repeat your goals. Repeat your affirmations. Repeat your visualizations.
But also—repeat the actions that move you forward.

Even small wins, repeated often, begin to change your identity. You go from “someone who hopes” to “someone who does.”
You stop waiting for confidence and start building it, brick by brick.

Repetition makes it real.
And what you repeat, you become.

6. Mind Framing Is a Skill You Can Train

You are constantly framing your experiences—consciously or not.

When something goes wrong, do you see it as proof that you’re failing? Or as data for improvement?

When someone criticizes you, do you crumble—or do you see an opportunity to strengthen your resilience?

Framing is the story you tell yourself about what’s happening.
And stories shape reality.

The good news? You can practice new frames. You can train yourself to interpret challenges as fuel, not fire. To see delays as preparation, not punishment. To respond with curiosity instead of judgment.

This is the ultimate skill—because it gives you your power back. No one controls your interpretation but you.

Train your framing like a muscle.
Start small. Catch yourself mid-thought. Pivot. Practice.
Soon, your reflex will shift from “panic” to “possibility.”

And that’s when your mind becomes a true asset—not a liability.

Why Fun and Profit?

Because that’s what happens when the control of your mind becomes your ally instead of your enemy.

Fun comes from flow. From confidence. From knowing you can trust yourself under pressure. From not being derailed by every negative thought that pops up.

Profit—whether financial, emotional, or relational—comes from clarity and execution. You stop wasting energy on overthinking. You make faster decisions. You recover quicker. You show up better. You lead with purpose.

Controlling your mind is not about perfection—it’s about direction.

And when you point your thoughts toward what matters most?

You win more. Smile more. And yes… profit more.

One Last Thought:
It’s time to Reclaim the Wheel

Every day, your mind is being programmed.

By your thoughts.
By your habits.
By the people and media you surround yourself with.

The question is: Who’s doing the programming?

Is it you… or someone else?

If you don’t like the way your life looks, don’t start by changing the outside. Start with the pictures in your head. The stories you tell yourself. The focus you choose. The frame you give to each moment.

Control your mind—and you control your future.
Take the wheel and steer your life.

What’s your next step? How about a free downloadable worksheet with a 7 step process that leads you through changing the way you think and taking control of your mind? Download the PDF created by Coach Wheeler: Mind Control 101 worksheet — A simple, powerful tool to help you reprogram your thoughts and rewire your focus.

Why?

Because your mind is the operating system of your life. You need to control your mind.

And the upgrade?
That starts today.

Personal Mind Control

Let’s talk about Mind Control… specifically who controls your mind.

Because If You Don’t Have Control of your Mind, Someone Else Will

Personal Mind Control ... why you need to take control starting right now.

What if I told you your greatest battlefield isn’t out there in the world… but inside your own head?
What if the most important fight for your future isn’t with the economy, or your job, or even your relationships…
but with the thoughts you allow to set up camp in your mind?

Because here’s the truth:
If you don’t control your mind, someone else will.
And you can be sure—it won’t be in your favor.

How Does It Happen?

It’s subtle. Almost invisible. Like water shaping a stone drop by drop.

One suggestion here. One fear planted there. One “just trying to help” from someone who loves you… but never broke out of their own cage.

And before you know it, you’re living out a script that isn’t yours. A play written by someone else.
Parents. Teachers. Friends. Advertisers. Politicians. Even social media algorithms.

Not all of it is malicious. Most of it isn’t.

In fact, many of the people influencing your thoughts and decisions genuinely believe they’re helping you.
But even the most well-intentioned guidance can become a prison if it’s based on fear, limitation, or outdated beliefs.

Let’s look closer.

Your Parents Loved You …
. . . But They Weren’t Perfect

Nobody walks away from childhood without a few scars.

Even in the best homes—full of love, structure, and support—parents still pass along stories.
Stories that were passed to them, and to their parents before that.

  • “People like us don’t do things like that.”
  • “Money is hard to come by.”
  • “It’s better to play it safe.”
  • “You should be grateful and not want too much.”

Sound familiar?

These kinds of beliefs often masquerade as “wisdom.” And they might have made sense… decades ago, in a different time, in a different place, with different resources and different options.

But the world has changed. And if you never challenge those beliefs, they’ll quietly direct your life from the shadows.

You’ll pull back when you should push forward.
You’ll say “I can’t” when you really mean “I’ve never tried.”
You’ll pass up opportunity… because your mind has been trained to avoid risk.

And here’s the dangerous part: you’ll think those thoughts are yours. But they’re not.

They’re inherited.

The Media Is Selling You a Mindset

Now let’s talk about the elephant in the room—media.

Not just “the news,” but advertising, entertainment, social platforms… all of it.

These systems are designed to capture attention, stir emotion, and influence behavior. That’s not conspiracy. That’s business.

If the media can make you feel fearful, angry, or like you’re not enough—
they can sell you something to fix it.
A product. A lifestyle. A political candidate. A belief system.

Ever notice how the news rarely ends with solutions?
It’s not because there aren’t any.
It’s because outrage gets more clicks than calm.

Fear holds attention better than hope.
Division is easier to sell than unity.

And guess what? Every time you scroll… every time you tune in… you’re training your mind.

Not just what to think, but how to think.

You’ve Been Trained—But You Can Retrain

Think about it. Most people spend more time programming their playlists than they do programming their thoughts.

We guard our passwords but let anything into our brain.
We say we want success but surround ourselves with messages that scream scarcity, danger, and division.
We’re hypnotized by repetition.
Entertained by fear.
And slowly… we forget we ever had the power to choose our thoughts in the first place.

But you do.

The ability to think independently—deliberately—is not some rare superpower.
It’s your birthright.
It’s just been neglected.

And now… it’s time to wake it up.

Why It Matters

You were not born to be a pawn in someone else’s plan.

You were not created to echo recycled fears.

And you certainly weren’t put here to live a secondhand life, following a map you didn’t draw.

You were born with the raw material to shape your own reality.

But that starts with the mind.

Control it—and you unlock everything else.

One Final Thought: Who’s In Charge?

Let me leave you with a question.

When your alarm goes off tomorrow morning…
When you look in the mirror…
When you choose what to focus on, what to believe, what to chase—

Who’s in charge?

Is it the scared voice from childhood?
The commercial you saw last night?
The political slogan drilled into your head?

Or is it you?

Take your mind back.
Guard it like your life depends on it.

Because it does.

And once you learn to control your mind…
You’ll find you can shape your habits, your relationships, your outcomes—
your entire life.

That’s power.
And it’s yours for the taking.

Coming soon: This article was about Mind Control and WHY it is important. The upcoming follow-up article, being released on Monday, will give you the step-by-step process to take control of your mind. The title: “How to Control Your Mind for Fun and Profit.“

Because taking control isn’t just survival—it’s strategy.
And it just might be the smartest, most profitable move you ever make.

How to become an Elite Warrior

Your Path to Unstoppable Grit and Success

What does it mean to think like an elite warrior?

Elite Warrior Mindset

It’s not just about strength, skill, or talent. It’s about mindset—the unshakable discipline, mental toughness, and relentless drive that allow you to rise above adversity. It’s about controlling emotions, adapting under pressure, and refusing to accept mediocrity.

The good news? You can develop this mindset.

No one is born with an elite warrior mentality. It is built—through action, discipline, and daily choices. If you are ready to forge mental toughness and unstoppable willpower, this guide will show you how to train each of the 10 Core Tenets of the Elite Warrior Mindset (that you probably learned about from a previous article on this blog).

1. Build Unshakable Discipline:
Train Consistency Over Motivation

“Discipline is the bridge between goals and accomplishment.”
— Jim Rohn

Discipline is what separates those who dream from those who achieve. It’s the ability to execute, day in and day out, regardless of circumstances. Warriors don’t wait until they “feel like it” — they just do it.

How to build it:

  • Create daily non-negotiables. Build habits that you follow no matter what—wake up at the same time, train every day, complete your priorities before anything else. Make it who you are, not something you “try to do.”
  • Eliminate decision fatigue. Have a set morning routine, eat the same breakfast, wear similar clothes. The fewer trivial decisions you make, the more energy you save for important tasks.
  • Hold yourself accountable. Set up consequences for breaking discipline—a cold shower, extra reps, a loss of privilege. If there’s no consequence for skipping, your discipline will crumble.

2. Develop Mental Toughness Under Pressure: Thrive in the Storm

“If you can keep your head when all about you are losing theirs… yours is the Earth and everything that’s in it.” — Rudyard Kipling

Pressure is a privilege—it means you’re in the arena. The difference between the weak and the elite is that warriors remain calm when others panic.

How to build it:

  • Train in adversity. Push yourself through brutal workouts, fast for a day, take cold showers—seek controlled hardship so that when real adversity strikes, you’ve already conquered worse.
  • Simulate pressure situations. Practice your craft in high-stakes scenarios—shoot free throws when you’re out of breath, speak in front of a crowd, put deadlines on projects. Train like it’s game day.
  • Master your self-talk. Pressure is mental. Instead of saying, “I can’t handle this,” say, “I was made for this.” Reframe stress as energy that fuels peak performance.

3. Take Extreme Ownership:
Accept Full Responsibility for Everything

“The moment you take responsibility for everything in your life is the moment you can change anything in your life.” — Hal Elrod

Excuses are the language of mediocrity. Ownership gives you power. Warriors don’t blame teammates, circumstances, or luck—they focus on what they can control and fix it.

How to build it:

  • Eliminate blame from your vocabulary. If something goes wrong, own it. Ask: What could I have done differently? Weak people blame others—warriors seek solutions.
  • Lead yourself first. If you can’t lead yourself with discipline, no one will follow you. Take charge of your habits, training, and mindset.
  • Make accountability public. Tell others about your goals. The more eyes on you, the less likely you are to make excuses.

4. Cultivate Resilience & Adaptability:
Bounce Back Stronger

“Do not pray for an easy life; pray for the strength to endure a difficult one.” — Bruce Lee

Failure isn’t final—it’s feedback. Elite warriors see setbacks as fuel for their next victory.

How to build it:

  • Adopt the ‘Next Play’ mentality. Whether you fail a test, lose a game, or get rejected, move on immediately. Ask: What’s next? The past is irrelevant—your next action is what counts.
  • Expect adversity. Don’t be surprised when things go wrong—be ready. See struggles as part of the process, not a sign to quit.
  • Stay solution-focused. Instead of dwelling on problems, ask: What’s the best move I can make right now? Adapt and execute.

5. Develop a Relentless Work Ethic:
Outwork Everyone

“Success isn’t owned, it’s leased. And rent is due every day.”
— J.J. Watt

How to build it:

  • Prioritize effort over talent. Hard work beats talent when talent doesn’t work hard. Warriors focus on consistent effort rather than short bursts of motivation.
  • Schedule your grind. Block off dedicated time every day for skill development, conditioning, or self-improvement. Treat it like an unbreakable appointment.
  • Measure progress aggressively. Track your workouts, study hours, reps, and results. Set clear, measurable targets and beat them.

6. Train Situational Awareness & Strategic Thinking: Stay Three Steps Ahead

“The supreme art of war is to subdue the enemy without fighting.” — Sun Tzu

How to build it:

  • Study your environment. Know the game better than anyone. Review film, analyze competition, study trends—train your mind to recognize patterns.
  • Think long-term. Short-term gratification kills long-term success. Warriors think in years, not minutes.
  • Adapt quickly. If your plan fails, pivot immediately. Never freeze when things don’t go as expected.

7. Harness Calculated Aggression:
Know When to Strike

“The best time to plant a tree was 20 years ago. The second best time is now.” — Chinese Proverb

How to build it:

  • Train explosive decision-making. Speed matters. Simulate situations where you must react fast under pressure.
  • Strike at the right moment. Over-aggression burns energy. Learn when to wait and when to go all in.
  • Act boldly, even when uncertain. Warriors don’t hesitate. They trust their preparation and make decisive moves.

8. Master Emotional Control & Stoicism:
Stay Unshaken

“A wise man will be master of his mind, a fool will be its slave.”
— Publilius Syrus

Elite warriors don’t let emotions dictate actions—they stay calm under fire.

How to build it:

  • Pause before reacting. Before you respond, take a deep breath. Learn to act with logic, not emotion.
  • Expose yourself to discomfort. When you control your response to stress, you control your mind.
  • Focus only on what you can control. If it’s out of your hands, let it go.

9. Develop Unshakable Confidence:
Believe in Yourself

“He who conquers himself is the mightiest warrior.” — Confucius

How to build it:

  • Back confidence with preparation. You earn confidence by doing the work—train harder than anyone, and your belief in yourself will be unshakable.
  • Destroy negative self-talk. Change “I hope I can” to “I will.” Speak with conviction.
  • Visualize winning daily. If you can see it in your mind, you’ll make it happen in real life.

10. The Will to Win:
Refuse to Accept Mediocrity

“You must expect great things of yourself before you can do them.” — Michael Jordan

How to build it:

  • Refuse average effort. Do everything at the highest level—no half-measures.
  • Surround yourself with winners. The company you keep determines your mindset.
  • Cut out negativity. Make winning your standard.
    Winners don’t participate—they dominate.

Are You Ready to Train Like an Elite Warrior?

Developing an Elite Warrior Mindset isn’t easy—but it’s worth it.

If you want to become an Elite Warrior, you have a choice…
Every day, you have a choice: live like everyone else or rise like a warrior.

Which will you choose?

It starts today. Train discipline. Train resilience. Train to win.

Become an Elite Warrior!

Core Tenets of the Elite Warrior Mindset

Your Blueprint for Mental Toughness and Unstoppable Performance

The Elite Warrior Mindset isn’t about talent, genetics, or luck. It’s about who you become when the pressure is on. It’s about choosing discipline over comfort, ownership over excuses, and relentless execution over hesitation. Whether in sports, business, or personal life, this mindset separates champions from the average.

Greatness isn’t reserved for a select few. It’s built—one decision, one action, and one relentless pursuit at a time. If you’re tired of mediocrity, if you want to push beyond limits, if you refuse to accept anything less than your best—this mindset is for you.

Let’s break down the 10 Core Tenets of the Elite Warrior Mindset, the principles that define those who dominate in their fields.

1. Unshakable Discipline:
Do What Needs to Be Done, No Matter What

“We don’t rise to the level of our expectations, we fall to the level of our training.” – Archilochus

Motivation is fleeting. It comes and goes like the wind. But discipline? That’s what makes warriors unstoppable.

Jocko Willink, former Navy SEAL and leadership expert, often says: “Discipline equals freedom.” The more disciplined you are, the more control you have over your destiny. Warriors wake up before the sun, train when they don’t feel like it, and execute even when exhausted. They don’t negotiate with their emotions—they follow their mission.

Kobe Bryant’s 4 a.m. workouts? Michael Phelps training 365 days a year? That’s the power of discipline. They weren’t motivated every day—they were committed.

2. Mental Toughness Under Pressure: Perform When It Counts

“Pressure is a privilege.” – Billie Jean King

Life is a constant test. When the game is on the line, when the business deal is slipping away, when you’re gasping for air in the last mile of a race—do you fold or do you rise?

Elite warriors thrive under pressure because they’ve trained their minds for battle. Look at Michael Jordan’s legendary ability to deliver in clutch moments. He didn’t crumble under the weight of expectation—he embraced it. Pressure reveals character.

If you can learn to stay calm, focused, and sharp when stakes are high, you’ll outperform 99% of people in any field.

3. Extreme Ownership:
No Excuses, No Blame—Only Results

“Leaders must own everything in their world. There is no one else to blame.” – Jocko Willink

Warriors don’t blame circumstances, luck, or others. They own everything.

David Goggins didn’t complain about his rough childhood or failures—he turned them into fuel. When something goes wrong, elite warriors don’t point fingers.

They ask:
“What could I have done better?”

“How do I fix this?”

“What’s the next move?”

Ownership gives you control. Control gives you power. Excuses make you weak. Choose wisely.

4. Resilience & Adaptability:
Get Knocked Down, Get Back Up Stronger

“It’s not the strongest or the most intelligent who survive, but those who can best adapt to change.” – Charles Darwin

Everyone falls. Not everyone rises.

Tom Brady was drafted 199th. Michael Jordan was cut from his high school team. Elon Musk was laughed at for trying to launch rockets.

What separates winners from everyone else? They come back stronger.

Life will test you. You will fail. But resilience means using failure as feedback, adapting, and improving. It means refusing to stay down. It means knowing that every setback is just another setup for a comeback. Imagine the story you will be able to tell about your comeback!

5. Relentless Work Ethic:
Outwork Everyone Around You

“Hard work beats talent when talent doesn’t work hard.”
– Tim Notke, high school coach

There’s one thing you can control: your effort.

Dwayne “The Rock” Johnson is famous for his insane work ethic. He wakes up at 4 a.m. every day, trains like a madman, and outworks everyone in Hollywood.

Relentless warriors don’t just work hard—they work smart, they work consistently, and they never stop improving. They don’t need a boss to push them—they push themselves.

Success isn’t given. It’s earned in the dark, when no one is watching… the unseen hours.

6. Situational Awareness & Strategic Thinking: Always Be Three Steps Ahead

“Every battle is won before it is ever fought.”
– Sun Tzu, The Art of War

Greatness isn’t about brute force. It’s about strategy.

Chess Grandmasters think ten moves ahead. Navy SEALs plan every operation with extreme precision. Elite athletes anticipate the opponent’s next move before it happens.

Winners don’t just react—they predict. They analyze, strategize, and execute with precision.

If you can see opportunities and threats before others do, you’ll always be ahead.

7. Calculated Aggression:
Push Hard, But Be Smart

“Be ferocious, but be calculated.” – David Goggins

Aggression isn’t recklessness. It’s about knowing when to attack, when to wait, and when to strike with full force.

Connor McGregor doesn’t throw wild punches—he picks his shots. Elite entrepreneurs don’t chase every opportunity—they execute with precision.

The best warriors don’t burn themselves out by going 100% all the time. They save energy, wait for the right moment, and then strike with overwhelming force.

8. Emotional Control & Stoicism:
Master Your Reactions

“You have power over your mind—not outside events. Realize this, and you will find strength.” – Marcus Aurelius

Emotions cloud judgment. If you can’t control them, they will control you.

Tim Duncan was called “The Big Fundamental” because he never showed emotion on the court. He played with calm precision, never letting his feelings dictate his actions.

Greatness requires thinking, not reacting. Warriors train their minds to remain steady in chaos.

9. Self-Belief & Confidence:
Know You Can Handle Anything

“Whether you think you can or think you can’t, you’re right.”
– Henry Ford

Confidence isn’t arrogance. It’s knowing that you have what it takes.

Serena Williams believed she was a champion long before she won a title. Elon Musk believed he could build rockets even when experts laughed at him.

Confidence comes from doing the work, proving yourself to yourself, and stepping up in big moments.

If you don’t believe in yourself, who will?

10. The Will to Win:
Refuse to Accept Mediocrity

“Winning isn’t everything, but wanting to win is.”
– Vince Lombardi

The elite don’t just compete—they dominate.

Michael Jordan wanted to win at everything—practice, games, even ping pong. He refused to lose.

Winners don’t settle for “good enough”. They want to be the best.

If you want to achieve greatness, you must demand it from yourself every single day.

Final Thoughts:
Are You Ready to Build the Warrior Mindset?

The Elite Warrior Mindset is a choice. It’s not about genetics. It’s not about talent. It’s about how you think, how you act, and how you execute.

In the next article, we’ll break down exactly how to develop this mindset from scratch. But for now, ask yourself:

  • Where am I making excuses?
    Especially in the areas of my life that are really important to me?
  • Where can I be tougher?
    How am I letting myself “off the hook”?
  • What would happen if I fully committed to this mindset?
    What could I accomplish?

Warriors aren’t born. They are built.

Are you ready to build your Elite Warrior Mindset? Check out the next article which talks about HOW to become an Elite Warrior.

Build a Champion’s Self-Image: Mental Management in Action

If you’ve ever watched a high-level competitor dominate their sport, you might think they were simply born for it. The truth, however, is that their confidence and success don’t come from sheer talent alone. They’ve trained their mind just as rigorously as their body. This is the essence of Mental Management, a system developed by Olympic gold medalist Lanny Bassham, which emphasizes the critical role of Self-Image in high performance.

Mental Management by Lanny Bassham

In our previous discussion on Mental Management, we explored how our performance is shaped by three components: the Conscious Mind, the Subconscious Mind, and the Self-Image. While many athletes focus on training their skills (Subconscious) and game-day decision-making (Conscious), few understand how their Self-Image acts as a governor on their performance.

A strong Self-Image means you see yourself as a champion. It means your mind is conditioned to perform at the highest level, without self-doubt or hesitation. It’s the difference between someone who steps onto the court thinking, I belong here versus someone who thinks, I hope I don’t mess this up.

What Weakens Your Self-Image?

Before we dive into strengthening our Self-Image, we need to recognize what might be weakening it:

Negative Self-Talk – Every time you tell yourself, I’m not good at this, you reinforce that belief.

Accepting External Doubts – Other people’s opinions only shape your reality if you let them. A coach, teammate, or even a friend might unintentionally plant seeds of doubt.

Past Failures Without Learning – Failure is a powerful teacher, but if you interpret it as proof that you’re incapable, you’re harming your Self-Image.

Comparison with Others – Looking at competitors and feeling inferior reinforces a weaker Self-Image. Champions focus on their own growth.

Lack of Preparation – When you know you haven’t done the work, your mind won’t trust you when it’s time to perform.

Reprogram Your Self-Image for Winning

Your Self-Image is always being shaped. The key is making sure it’s being shaped in a way that strengthens, not weakens, your performance. Here’s how:

  1. Identify & Challenge Negative Inputs

Start paying attention to the thoughts that enter your mind throughout the day. When a negative one appears (I can’t hit this shot under pressure), challenge it: Who says? Where’s the proof? Then replace it with a positive counterstatement: I’ve practiced this shot a thousand times. I thrive under pressure.

  1. Use Affirmations That Align with Your Identity

Affirmations aren’t about tricking yourself; they are about reinforcing what’s true or what you are becoming. Instead of saying I want to be a great shooter, say I am a great shooter. If you repeat it enough—and back it up with practice—your mind will accept it.

Pro Tip: Say affirmations in the present tense and with emotion to make them stick.

  1. Surround Yourself with Champions

The people around you influence your Self-Image. If you spend time with negative thinkers or people who doubt you, their energy seeps into your mindset. Seek out teammates, coaches, and mentors who reinforce your belief in yourself.

  1. Mental Rehearsal: Visualize Success

Elite performers use visualization to see themselves executing perfectly before they even step into competition. Spend a few minutes daily vividly imagining yourself succeeding. Feel the emotions, hear the sounds, and see every detail.

Example: A basketball player should visualize sinking free throws in pressure situations, hearing the swish of the net, and feeling the calm confidence after each shot.

  1. Keep a Success Journal

Every day, write down three things you did well. This rewires your brain to focus on strengths rather than failures. Over time, this accumulation of successes builds a strong Self-Image.

  1. Raise Your Standards in Training

Your Self-Image is directly tied to what you do consistently. If you train at an elite level, your mind will begin to accept that you are an elite performer. Sloppy habits in practice create doubts in competition.

Example: If you are a shooter, make sure every rep in practice has game-like intensity. The higher standard will become your new normal.

  1. Embrace Pressure and Reframe It

Many athletes crumble under pressure because they see it as a threat. Champions view it as an opportunity. Reframe pressure as proof that I am playing at a high level. When you train your mind to associate pressure with excitement instead of fear, your Self-Image will grow stronger.

  1. Learn from Failure but Don’t Let It Define You

Failure is part of the process, but it’s only damaging if you interpret it as I’m not good enough. Instead, extract the lesson and move forward.

Example: If you miss a game-winning shot, review what you could improve, but remind yourself: I am a clutch player who learns from every experience.

What Happens When Your Self-Image Grows?

  • When you strengthen your Self-Image, a few things will happen:
  • You’ll perform consistently at a higher level because your mental “comfort zone” will be that of a champion.
  • You’ll bounce back from mistakes faster because your identity isn’t shaken by a bad play.
  • You’ll have unshakable confidence that makes you stand out as a leader.
  • You’ll handle pressure effortlessly, seeing big moments as opportunities, not threats.
  • You’ll naturally attract better performance because your Subconscious Mind will push you to live up to your Self-Image.

Final Thought:
Make Mental Training Part of Your Routine

Lanny Bassham realized that the mental game isn’t just for game day—it’s an everyday practice. Just as you wouldn’t skip training your body, you can’t neglect training your mind.

Action Steps:

  • Start each day with positive affirmations.
  • Visualize success before every practice and competition.
  • Journal your wins every night.
  • Eliminate negative inputs (both self-talk and external sources).
  • Raise your training standards to match the Self-Image you want to have.

If you commit to training your mind daily, your Self-Image will evolve into that of a champion. And when you truly believe you are a champion, winning becomes the natural outcome.

Mistakes: Your Key to Winning

Mistakes are often seen as setbacks, failures, or embarrassments, but for those with a winning mindset, they are stepping stones to success. They are lessons wrapped in challenges, teaching us what doesn’t work and pushing us closer to what does.

Mistakes are an inevitable part of life, especially when striving for greatness, and learning to recognize, move past, and grow from them is crucial to building a winning mindset. Let’s explore how to turn mistakes—both chronic and one-time—into powerful tools for improvement.

Recognizing Mistakes, Especially Chronic Ones

The first step to learning from mistakes is recognizing them. This might sound simple, but it can be surprisingly difficult, especially when dealing with habitual or chronic errors. These are the mistakes we make repeatedly, often without realizing it, because they are tied to ingrained patterns of thought or behavior.

Spotting Chronic Mistakes

  • Self-Reflection: Take time to regularly reflect on your actions, decisions, and results. Journaling or maintaining a simple log of daily experiences can help you identify patterns of behavior that lead to repeated errors.
  • Feedback from Others: Sometimes, chronic mistakes are easier to spot when others point them out. Surround yourself with people who aren’t afraid to offer constructive criticism and value their input.
  • Objective Analysis: Look at your performance metrics. In basketball, for example, a coach might track turnovers or missed opportunities to identify recurring problems.

The Emotional Blind Spot

One reason mistakes go unnoticed is that we tend to justify them emotionally. We might blame circumstances, other people, or bad luck instead of admitting our own role in the outcome. A winning mindset requires humility—the ability to set aside ego and take full ownership of our actions.

Ask yourself:

  • What am I consistently doing that’s not working?
  • If I were advising someone else, what would I tell them about this behavior?
  • How can I approach this differently?

By recognizing your mistakes—especially the chronic ones—you take the first critical step in turning them into growth opportunities.

Moving Past Mistakes:
Overcoming the “Sucked-In Effect“

It’s easy to get sucked into mistakes, letting them define you or derail your progress. Dwelling on them leads to fear, doubt, and hesitation, which can prevent you from taking the next step. A winning mindset involves acknowledging mistakes without letting them consume you.

1. Acknowledge The Mistake, Don’t Avoid It

When a mistake happens, acknowledge it immediately. Avoiding or ignoring it only magnifies its impact. Own it, name it, and accept it as part of the process.

Mindfulness is a key part of recognizing and acknowledging a mistake. Here is an article if you want to learn more about how Mindfulness is related to Mistakes.

Key Mindset Shift:
Mistakes are not the opposite of success…
they are part of the journey toward Success.

2. Avoid Overthinking

Dwelling on a mistake can spiral into overthinking, which hinders progress. Instead of ruminating, ask:

  • What can I learn from this?
  • What will I do differently next time?

Focus on solutions, not problems. For example, if you miss a critical free throw in a basketball game, dwelling on it won’t change the outcome. Instead, commit to extra practice and visualization techniques to improve next time.

3. Use Mistakes as Motivation

Instead of letting a mistake discourage you, let it fire you up. Channel the frustration into action. Many athletes and successful individuals have used their greatest setbacks as fuel to prove themselves.

4. Create a Reset Ritual

Develop a ritual to help you move past mistakes quickly. This might include deep breathing, repeating a mantra, or taking a moment to visualize success. For example, some basketball players tap their chest and point upward as a way of saying, “That’s on me, and I’m moving forward.” There is a softball team that uses the gesture simulating the flushing of a toilet as a way to show that they are letting go of their mistake and sending it down the drain.

Incorporating these practices into your life, or something similar of your own design, ensures that mistakes are temporary detours, not dead ends. Learn from them and let them go.

Growing from Mistakes

Once you’ve recognized and moved past your mistakes, the final and most important step is to grow from them. Growth involves turning every error into a learning opportunity and using it to improve your future performance.

1. Learn the Lesson

Every mistake carries a lesson, but you have to look for it. Ask yourself:

  • What went wrong?
  • Why did it happen?
  • What could I have done differently?
  • How can I prevent this in the future?

Be specific. For example, if your basketball team lost a game because of poor communication on defense, analyze the breakdown and implement drills to improve teamwork.

2. Embrace Feedback

Feedback is a gift, even when it’s hard to hear. Seek out coaches, mentors, or teammates who can provide insights into your mistakes and how to address them. The more open you are to feedback, the faster you’ll grow.

3. Develop New Habits

Chronic mistakes often stem from bad habits. To grow, you must replace these with better habits. Bad habits don’t go away by themselves. If you try to stop, a “vacuum” is created and something worse might slide in to replace the bad habit. Create a new habit that pushes the old out for good.

  • Start small: Focus on one habit at a time.
  • Be consistent: Change happens through repetition. As NBA player Chris Paul says, “Stack the reps“.
  • Track progress: Celebrate small wins to stay motivated.

For example, if you habitually rush your shots, create a pre-shot routine to slow yourself down and improve accuracy. Or work on your shot so that you can get it off more quickly… and comfortably with confidence.

4. Stay Positive

Growth requires a positive mindset. Be kind to yourself. Mistakes don’t define you; how you respond to them does. Focus on your progress and remember that setbacks are temporary.

Mental Growth Example:
Michael Jordan, one of the greatest basketball players of all time, famously said, “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. Twenty-six times, I’ve been trusted to take the game-winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.”

Mistakes / Team Dynamics

Mistakes don’t just happen individually; they happen within teams. A winning mindset involves creating a culture where mistakes are seen as opportunities for collective growth rather than reasons for blame. Everyone contributes to the team… and everyone makes mistakes at some point. It is part of the process and the stronger teams understand how to deal with mistakes productively.

Foster Open Communication

Encourage team members to admit mistakes without fear of judgment. This builds trust and ensures that mistakes are addressed, not hidden.

Collaborative Problem-Solving

When a mistake affects the team, involve everyone in finding solutions. For example, if a basketball team struggles with turnovers, brainstorm strategies together to reduce them.

Celebrate Growth

Recognize and celebrate when a teammate learns from a mistake and improves. This reinforces the idea that mistakes are part of the journey to success.

The Winning Mindset & Mistakes

Coach Wheeler
Coach Wheeler helps you Build a Winning Mindset

I have made plenty of mistakes. (Check out the following article if you don’t believe me.) I firmly believe that mistakes are not failures; they are opportunities. They provide clarity on what doesn’t work and pave the way for what does.

By recognizing mistakes—especially habitual ones—you bring them into the light, where they can be addressed. By moving past them quickly, you prevent them from holding you back. And by growing from them, you transform setbacks into stepping stones toward success.

Key Takeaways as part of a Winning Mindset:

  1. Recognize mistakes: Own your actions and identify patterns.
  2. Move past mistakes: Avoid the trap of overthinking or dwelling on errors.
  3. Grow from mistakes: Use every failure as an opportunity to improve.
  4. Foster a growth culture: In teams, create an environment where mistakes are learning tools, not sources of blame.

Mistakes are not the enemy. They are your coach, your teacher, and sometimes your greatest ally in building a winning mindset. Next time you make a mistake, don’t beat yourself up. Instead, smile, reset, and remember: every mistake is another step toward becoming a winner.

Chris Paul’s Success Mindset

Put in the Reps: How to Remove Doubt and Build a Winning Mindset

If you’re serious about success—on the court, in your career, or in life—you’ve got to watch this video from Chris Paul. In it, he delivers simple yet powerful advice that resonates far beyond basketball:

  • “Reps remove doubt.”
  • “Keep stacking days.”
  • “Everything you want is on the other side of hard.”

For those of you reading this and striving to achieve greatness, this isn’t just basketball advice; this is life advice. As a coach, I’ve seen firsthand the difference these ideas make—not just in the game but in how players (and people) approach challenges, obstacles, and opportunities.

Let’s break these ideas down and see how you can apply them to develop your own winning mindset.

Reps Remove Doubt

When I hear Chris Paul say, “Reps remove doubt,” it immediately takes me back to the practice court. I’ve seen so many players struggle with self-confidence in high-pressure situations. The truth is, doubt creeps in when you’re not prepared. And the only way to prepare? Reps.

Think about this: Have you ever hesitated in a game—second-guessed your shot, overthought a pass, or doubted your ability to defend? That hesitation comes from uncertainty. Uncertainty comes from a lack of preparation. Repetition is the antidote.

Why Reps Matter

Repetition builds muscle memory. It makes your actions automatic. When you’ve taken 1,000 shots in practice, shooting in a game isn’t a question—it’s second nature. The same goes for anything in life. Whether it’s public speaking, negotiating a deal, or learning a new skill, the more you do something, the less room there is for doubt.

Practical Application:

  • Start Small, But Start Daily. Begin with 10 minutes a day focusing on a specific skill. For basketball players, it might be free throws. For others, it could be writing or practicing a presentation.
  • Track Your Reps. Keep a journal. Log every shot, every page written, every rep completed. Progress over time is what eliminates fear.

Coach Wheeler’s Challenge: Commit to putting in 100 extra reps this week for something that matters to you. It doesn’t have to be basketball; it could be anything you’re passionate about. Show yourself how preparation can quiet the voice of doubt.

Keep Stacking Days

One of my favorite lines from Chris Paul’s video is, “Keep stacking days.” Why? Because success isn’t one big, flashy moment. It’s the accumulation of small, consistent efforts over time. One good practice isn’t enough. One win doesn’t make a season. You’ve got to stack the good days, one on top of the other, until you’re standing on a foundation of effort so solid, it’s unshakable.

The Power of Consistency

I’ve worked with players who had all the talent in the world but couldn’t stay consistent. They’d give 110% effort one day and 50% the next. Here’s the harsh truth: inconsistency kills potential. A winning mindset isn’t built on bursts of effort; it’s built on showing up and doing the work every single day.

This concept applies beyond sports. If you’re building a business, improving your health, or working toward any long-term goal, you’ve got to stay consistent. Success is about the habits you form, not the goals you set.

Practical Application FOR A SUCCESS MINDSET: How to Stack Your Days

  1. Define Your Non-Negotiables. What are the three things you must do every day to improve? For an athlete, it might be shooting drills, strength training, and film review. For someone else, it could be writing, networking, and brainstorming new ideas.
  2. Set Micro Goals. Focus on getting better by just 1% every day. That’s it. Over a year, those small improvements add up to massive growth.
  3. Celebrate the Process. Stacking days isn’t glamorous, but it’s powerful. Celebrate your ability to show up, even when the results aren’t immediately visible.

Coach Wheeler’s Takeaway: Anyone can have a good day. Winners string together good days to create momentum. The more days you stack, the harder it becomes to stop your progress.

Everything You Want Is on the Other Side of Hard

I can’t tell you how many times I’ve had players come to me frustrated—wanting to quit because “it’s too hard.” Whether it’s perfecting their jump shot, making it through a tough conditioning session, or staying mentally focused through adversity, I always remind them: Everything you want is on the other side of hard.

Why Hard Is Good

Struggle is part of the process of developing a Success Mindset. In fact, I would go as far as to say “struggle is necessary”. (I even wrote an article about “The Power of Struggle Time“.) The reason something is “hard” is because it’s forcing you to grow. If it were easy, everyone would do it, and it wouldn’t be worth achieving. When Chris Paul says that everything you want is on the other side of hard, he’s reminding us that the obstacles we face are the very things that prepare us for success.

SUCCESS Mindset Shift: Embrace the Hard

Instead of avoiding challenges, welcome them. When you’re faced with something hard, remind yourself: “This is where I grow. This is where I separate myself from the pack.”

Practical Application: Conquering Hard

  1. Break It Down. When faced with a big, intimidating goal, break it into smaller, more manageable steps. Focus on conquering one step at a time.
  2. Stay Mentally Strong. Use affirmations or visualizations to stay positive. Picture yourself overcoming the challenge and achieving your goal.
  3. Find Support. Surround yourself with people who push you. A coach, mentor, or teammate can make a huge difference when things get tough.

Coach Wheeler’s Take on Motivation: Hard is where greatness happens. When you feel like giving up, remember: that’s where most people stop. Push through, and you’ll find yourself in rare company—on the other side of hard.

How to Apply These Lessons to Your Life

Chris Paul’s principles—”Reps remove doubt,” “Keep stacking days,” and “Everything you want is on the other side of hard”—aren’t just motivational quotes. They’re actionable strategies for building a winning mindset. Here’s how you can start applying them today:

  1. Choose Your Reps. Identify one area where you lack confidence. Commit to consistent, deliberate practice until doubt is replaced by skill.
  2. Stack Your Days. Focus on creating a streak of consistent effort. Use a calendar, a journal, or even an app to track your progress. Build momentum, and don’t let yourself break the streak.
  3. Face the Hard Stuff. Pick one challenge you’ve been avoiding because it’s “too hard.” Tackle it head-on, and notice how your confidence grows on the other side.

Some final thoughts on a Success Mindset
from Coach Wheeler

Winning is earned.
[That should be the title of my next book.]

Whether you’re chasing championships, climbing the corporate ladder, or improving yourself in any way, the process is the same: reps, consistency, and a willingness to embrace the hard. Chris Paul’s words are a reminder of this truth.

As your coach, my advice is simple: Stop looking for shortcuts. There aren’t any. The path to success isn’t easy, but it’s worth it. Start today. Put in the reps, stack your days, and face the hard. Develop a success mindset. Your future self will thank you.

The Sprint Mentality

In the Game of Life, Recognize the Race and Sprint to Win

What are your chances of winning a race if you don’t realize you’re in one? It’s a profound question, and one worth asking after watching a high school basketball game where one team seemed completely unaware they were competing. They didn’t lose because of a lack of talent but because they failed to recognize the urgency of the moment.

This isn’t just a basketball problem. It’s a life problem. Recognizing that you’re in a race and adopting a Sprint Mentality can be the difference between success and falling behind.

The Human Race: A Call to Action

Have you ever thought about why we’re called the human race? The term suggests urgency and motion. Yet, many people don’t realize they’re in the race at all. The starting gun fires, your competition takes off, and you’re left standing, unaware or unprepared. By the time you decide to move, the gap is too great.

In basketball, this looks like teams failing to transition from defense to offense with purpose. They jog up the court, pass the ball around aimlessly, and settle for poor shots. Meanwhile, their opponents sprint, attack, and score. The difference? Awareness and urgency.

Adopting a Sprint Mentality means recognizing that life’s race has started and committing to run with purpose.

Sprint Mentality: Recognizing Sprint Moments

Life, like basketball, isn’t a continuous sprint. But there are critical moments when you need to shift gears and move with everything you’ve got. In basketball, these moments often revolve around changes in possession:

  • Defensive rebounds: Are you pushing the ball upcourt immediately?
  • Steals: Are you attacking the basket before the defense can react?
  • Turnovers: Are you capitalizing on mistakes to create scoring opportunities?

In life, sprint moments might look like this:

  • Job opportunities: Being ready to seize a career-changing chance before others.
  • Personal growth challenges: Tackling a tough project or committing to a new habit with urgency.
  • Relationships: Acting quickly to express love, forgiveness, or support when it matters most.

Recognizing these moments and acting with urgency is at the heart of the Sprint Mentality.

Life Is a Relay Race

Another way to frame life is as a relay race. You’re not running alone. Whether it’s your family, coworkers, or friends, your actions affect others. The baton gets passed, and each runner’s effort impacts the team’s success.

Here’s the twist: You don’t know if you’re the first runner, the anchor, or somewhere in between. Your job is to run your leg of the race as fast and as well as you can. Jogging through your stretch doesn’t just hurt you—it hurts the team.

Adopting the Sprint Mentality means giving your all, regardless of your position. When the baton is in your hand, the race is yours to win.

How to Develop a Sprint Mentality

What separates winners from those who fall short? It’s not just talent or preparation. It’s the mindset to sprint when it matters most. Here’s how to cultivate it:

1. Practice Urgency

In your daily life, setting small, time-sensitive goals can be transformative. These goals don’t have to be monumental; even completing minor tasks within a specific timeframe helps build the habit of urgency. For instance, set a timer for tasks such as responding to emails, completing a workout, or finishing a chapter of a book. By practicing urgency in the mundane, you prepare yourself for the moments when quick action is critical.

This mindset translates into larger opportunities in life. When a significant project or opportunity arises, the habit of urgency allows you to act decisively and efficiently. You’ll no longer hesitate, waiting for perfect conditions or overanalyzing every detail. Instead, you’ll confidently take the first step, knowing that momentum often creates its own success. Practicing urgency isn’t just about speed; it’s about building trust in your ability to respond effectively when it matters most.

Here is a link to a time management / productivity resource:

2. Visualize Key Moments

Visualization is a powerful tool for developing a Sprint Mentality. Taking time to imagine yourself in key scenarios—whether it’s delivering a crucial presentation, making a game-winning shot, or nailing an important interview—can prepare your mind for success.

This process isn’t just daydreaming; it’s a focused exercise in mental rehearsal. Close your eyes, take deep breaths, and walk yourself through every detail: the environment, your actions, and the outcome you desire. This practice helps your brain feel familiar with high-pressure situations before they even happen.

The more you visualize, the more confident and prepared you become. Athletes often use visualization to imagine themselves excelling under pressure, and the same principle applies to any area of life. Whether you’re facing a boardroom or a basketball court, visualization sharpens your ability to act with precision and poise when the time comes. It’s about mentally rehearsing success so that, when the moment arrives, you’re ready to sprint.

Here is a link to a video on visualization:

3. Prepare for Transitions

Transitions are inevitable, both in life and on the court. Preparing for these shifts ensures that you’re ready to respond with agility and purpose. This preparation involves conditioning—both physically and mentally.

Staying physically fit and healthy gives you the energy and stamina to handle fast-paced transitions, whether that’s chasing a loose ball or seizing a sudden career opportunity. Similarly, maintaining mental sharpness through activities like meditation, problem-solving, and lifelong learning keeps you adaptable in the face of change.

Preparation also means having a plan for the unexpected. Life’s transitions often come without warning, but being proactive can make all the difference. Develop contingency plans, practice adaptability, and remind yourself that change is an opportunity for growth. When you prepare for transitions, you’re not just reacting to the moment—you’re anticipating it, ready to sprint forward while others are still hesitating.

4. Adopt a Winner’s Mindset

Adopting a winner’s mindset means viewing every situation as an opportunity to excel. It’s about cultivating a belief that success is possible, even in challenging circumstances.

Winners focus on solutions, not obstacles. They embrace setbacks as learning experiences and use them to refine their approach. This mindset requires intentional effort—reading motivational books, surrounding yourself with positive influences, and reflecting on your own growth.

Winners also understand the power of consistency. They know that success isn’t always about grand gestures but about showing up, putting in the effort, and sprinting when the moment demands it. By adopting this mindset, you’ll start to see challenges as stepping stones rather than roadblocks. When you approach life with the confidence and determination of a winner, you’re better equipped to sprint toward your goals and achieve lasting success.

Examples of Sprint Moments

Let’s consider some real-world applications of the Sprint Mentality:

  • In Business: Imagine a client request comes in at the last minute. The team that acts quickly to deliver quality results gains a competitive edge.
  • In Sports: A player who consistently pushes the pace during transitions forces opponents to scramble, creating scoring opportunities.
  • In Personal Life: A person who immediately pursues a newfound passion often gets further than someone who waits for the “perfect time.”

Sprint moments are everywhere. The challenge is to recognize them and respond with urgency.

The Payoff of Sprinting

Why is the Sprint Mentality so powerful?

Because most people don’t have it. They wait, hesitate, and miss opportunities. By sprinting when it matters, you gain a massive advantage—in basketball, business, and life.

Teams that embrace the Sprint Mentality dominate transitions. They rebound and push the ball before the defense sets up. They capitalize on turnovers. They’re relentless, always moving forward.

In life, individuals with the Sprint Mentality seize opportunities, respond to challenges, and achieve more in less time. They understand that success isn’t about pacing yourself—it’s about knowing when to sprint.

Closing Thoughts on The Sprint Mentality

The Sprint Mentality isn’t about running all the time. It’s about recognizing when to shift gears and giving everything you’ve got in those crucial moments.

The next time you’re on the court, at work, or facing a personal challenge, ask yourself: Am I running the race? Then run.

When it’s time to sprint, don’t hold back. That’s how you win.

Did you enjoy this article about “The Sprint Mentality”? If so, be sure to leave us a comment. You may also want to check out this article about “Speed“…
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